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Should you mention MailChimp in your website privacy policy?

Update 21 May 2018This post hasn’t been refreshed for GDPR and may be outdated. If you’re looking for copywriting services, please visit our home page.

Along with our new website, we recently wrote a new privacy policy. Regarding sharing user data with third parties, our policy originally said:

We will not share your personal information with or sell it to third parties unless we have your permission or the law requires us to.

But since we use MailChimp to process our email newsletter subscribers, that isn’t 100% accurate. MailChimp is a third party and they process data from customers who send us work enquiries or sign up to our email list. Maybe it’s a similar story at your website. Continue reading “Should you mention MailChimp in your website privacy policy?”

We’ve got a new website and company name. Welcome to Wheatleys!

Hello and welcome to the new Wheatleys website!

We’ve re-branded as Wheatleys because this is no longer just a freelance copywriter’s site. We now have a hand-picked network of UK copywriters to call on, so we can support bigger projects with better-quality writing than ever before. Continue reading “We’ve got a new website and company name. Welcome to Wheatleys!”

A week with Mobike smart bikes

I’m lucky enough to live 20 minutes’ walk from my office. Until very recently, it was the only regular exercise I got. It also saves me a lot of money on transport.

So, when I started noticing Mobikes lying around Salford Quays a few months ago, I ignored them.

— Just another over-engineered tech solution nobody needs!

— Probably a rip-off!

— One smart device too many!

I didn’t really say any of these, but they sum up how I felt about these so-called smart bikes.

Then, last Friday, I ended up trying — and liking — Mobike. Continue reading “A week with Mobike smart bikes”

Is it better to publish on Medium, Linkedin or your own blog?

I was recently asked by a client to write and publish a couple of articles not on their blog, but in my own name on Linkedin and Medium.

It was my first time writing on either of those platforms, and I found some pleasant surprises. I would definitely consider publishing on both sites again, but which is best? Here’s what I found this time. Continue reading “Is it better to publish on Medium, Linkedin or your own blog?”

Ideas for your new indie game’s press release

It’s a couple of years since I helped out with press releases for a small indie game called Apple Jack 2. But I’m still amazed by what we achieved, and I’ve been meaning to write it up to help other developers ever since. Better late than never.

Apple Jack 2 is a genuine independent game, made by one talented fellow from the South of England. None of this Kickstarter stuff! Developer Tim Sycamore at one time tagged his company “the zero-budget game developer,” and it’s a fitting slogan. The game’s few external contributors worked for no money up-front, but shared in pretty good profits afterwards.

So how, with such limited resources, did AJ2 wind up on the front pages of massive gaming sites like IGN and Eurogamer? If you’re a game developer, the answers to this question could maybe help you do the same. Continue reading “Ideas for your new indie game’s press release”